Nowadays, new technology is continuously being introduced, changing the face of the business. Virtual reality (VR) and 3D virtual home tours are two of the most current technological advances in video marketing. Virtual reality is currently being produced with the use of 3D blueprints, a helmet, and remote control.
You can’t run a marketing video production Singapore company these days without including a 360 tour creator on your website, which enables consumers to view exactly what they want and make more educated purchasing choices. In addition, making 3D virtual house tours enables you to acquire a sense of a property without having to see it in person.
The numbers and facts
- Ninety-five percent of homebuyers use the internet to do their research.
- Because 51% of people purchase homes they find on the internet, including VR in the process seems like a logical next step.
- Virtual reality (VR) is popular among millennials, which is to be anticipated given how quickly they adapt to new technologies. Older generations, on the other hand, may need a little more persuasion.
- Most people who are looking for a home visit 5 to 7 houses before deciding on one. The creation of 3D virtual house tours has the potential to reduce the amount of time people spend looking at houses they don’t end up buying.
- Consumers prefer to take 3D virtual home tours before coming on a “real” visit, according to 77 percent of customers.
- 68 percent of customers want to see how their furniture will look in their new home.
- Sixty-two percent of Singaporeans now choose a marketing video production Singapore company based on whether it offers 3D virtual home tours.
3D virtual home tours provide a number of advantages.
#1 It helps you save time
The idea of providing a virtual tour to help marketing video production Singapore owners save time, particularly when dealing with faraway houses, might be very beneficial. This technology may be used to display houses in far-flung rural areas or perhaps other countries. Buyers may receive a direct, 3D view of bedrooms, kitchens, bathrooms, and other spaces by clicking on them.
Instead of arranging open houses, attracting new customers, or keeping existing clients, marketing video production Singapore companies may save time and money by utilizing the 360 tour creator.
#2 Increased communication through the internet
Clients may leave virtual reality comments on any part of the property, allowing for more online interaction. A customer may, for example, inquire about the kind of flooring or insulation. This benefits the agent since you can provide real-time feedback from the comfort of your own workplace.
#3 Makes a vision a reality
A 360 tour creator may be used to show prospective buyers around a property and show them how the final result would appear. Buyers may then provide feedback before, during, or after the building process is finished. When compared to 3D photos, utilizing 2D pictures to let your clients view each property creates emotional ties and engages them more effectively.
#4 Increases the number of visitors to a website
Furthermore, a 360 tour maker keeps people’s attention for a longer period of time than plain text or static images. As a consequence, your website’s traffic would increase. Potential buyers would be able to see themselves living in the place more easily via virtual reality. Mortgage calculators and other interactive VR tools may persuade a prospective buyer to buy.
#5 It has a global reach
Not only is it time-consuming to prepare a home for a virtual tour, show clients around the house, and negotiate terms and pricing, but with virtual reality, it doesn’t matter where your client resides. Virtual reality may be used to display properties to long-distance buyers. As a marketing video production Singapore agency, this enables you to interact with more customers and manage more queries from the convenience of your office workstation.
#6 There are tours accessible all around the globe
Furthermore, all promoted properties are available 24 hours a day, seven days a week thanks to the use of virtual reality in marketing video production Singapore platforms. Homebuyers may use VR headsets to see houses at any time of day or night without the presence of a marketing video production agency.
In conclusion
As a consequence of the COVID-19 pandemic, marketing video production Singapore specialists are being forced to reconsider their business strategies, and many are turning to new technologies like virtual tours to stay alive. While 360 virtual tour systems have shown to be an effective sales tool in the present economic downturn, they are not a passing fad.
Even before stay-at-home mothers and social isolation ruled the world, according to a Zillow survey, 79 percent of buyers looked for homes online. During the home-buying process, one-third of buyers rated marketing video creation software as extremely or very essential.
If online transactions become more important to a new generation of buyers, the need for 360 virtual tour programs will increase. In this article, you’ll discover how to make 3D virtual home tours for marketing videos that are just as successful as in-person showings. Thanks to a 360 virtual tour expert, customers may practically walk around a home for sale using an immersive 3D virtual house tours walkthrough.
Although marketing video production software varies in terms of depth, interactivity, and complexity, they all need the gathering of still photos and/or video, as well as the translation of those images into a 360-degree immersive experience using proprietary software. It’s similar to an online shopper using Google Maps Street View inside a house.
Today is the day to modernize your business
These interactive tours are already in use and are growing more important in the marketing video production industry since they correctly educate potential customers. Investments in research and development have advanced to the point where it will soon be difficult to differentiate between virtual reality and “real” physical journeys.
Customer fees must be significantly reduced, as well as major organizational adjustments for all marketing video production practitioners. Digital Solutions is committed to providing its clients with consistent, high-quality support. For further information, please visit our website.