Business Series Book2- How To Win friends and Influence People

By YaariDosti
  • Sep 15, 2016

We at Seven aArticles always thrive to create knowledge to our readers in this series we will present to you best business books to enhance your skills. So here it is for our second Book                

                                 How to Win Friends & Influence People

There are four parts of the book:

  1. Fundamental techniques in handling people.
  2. Six ways to make people like you.
  3. How to win people to your way of thinking.
  4. Be a leader: How to change people without giving offense or arousing resentment.

Fundamental Techniques in Handling People

  1. Don't criticize, condemn, or complain.
  2. Give honest and sincere appreciation.
  3. Arouse in the other person an eager want.


Six Ways to Make People Like You

  1. Become genuinely interested in other people.
  2. Smile.
  3. Remember that a person's name is to that person the sweetest and most important sound in any language.
  4. Be a good listener. Encourage others to talk about themselves.
  5. Talk in terms of the other person's interest.
  6. Make the other person feel important – and do it sincerely.


Twelve Ways to Win People to Your Way of Thinking

  1. The only way to get the best of an argument is to avoid it.
  2. Show respect for the other person's opinions. Never say "You're Wrong."
  3. If you're wrong, admit it quickly and emphatically.
  4. Begin in a friendly way.
  5. Start with questions to which the other person will answer yes.
  6. Let the other person do a great deal of the talking.
  7. Let the other person feel the idea is his or hers.
  8. Try honestly to see things from the other person's point of view.
  9. Be sympathetic with the other person's ideas and desires.
  10. Appeal to the nobler motives.
  11. Dramatize your ideas.
  12. Throw down a challenge.


Be a Leader: How to Change People Without Giving Offense or Arousing Resentment


  1. Begin with praise and honest appreciation.
  2. Call attention to people's mistakes indirectly.
  3. Talk about your own mistakes before criticizing the other person.
  4. Ask questions instead of giving direct orders.
  5. Let the other person save face.
  6. Praise every improvement.
  7. Give the other person a fine reputation to live up to.
  8. Use encouragement. Make the fault seem easy to correct.
  9. Make the other person happy about doing what you suggest.


Twelve Things This Book Will Do For You

  1. Get you out of a mental rut, give you new thoughts, new visions, new ambitions.
  2. Enable you to make friends quickly and easily.
  3. Increase your popularity.
  4. Help you to win people to your way of thinking.
  5. Increase your influence, your prestige, your ability to get things done.
  6. Enable you to win new clients, new customers.
  7. Increase your earning power.
  8. Make you a better salesman, a better executive.
  9. Help you to handle complaints, avoid arguments, keep your human contacts smooth and pleasant.
  10. Make you a better speaker, a more entertaining conversationalist.
  11. Make the principles of psychology easy for you to apply in your daily contacts.
  12. Help you to arouse enthusiasm among your associates.


This book authored by Dale Carnegie is a very enriching self-help book which provides insights into how to build everlasting business and personal relationships and also how to make people listen to your opinions. I found this book very useful especially from managerial point of view. Here’s a brief summary of this book:

We are each wrapped up in our own lives. We have our own goals and our own worries. It’s difficult to surrender ego for the sake of another person. Yet that’s the key to dealing with people: Do unto others as you would have them do unto you. A person who can view things from other’s perspective in addition to his own obtains success in his endeavours. If you want to gather honey, don’t kick over the beehive. Don’t criticize, condemn, or complain. Avoid arguments with your colleagues or anybody for that matter as it you can never win an argument. You only hurt other’s ego by proving them wrong. Instead first agree with some of their positive bits and then very tactfully show them your perspective. The deepest craving in human nature is the desire to be appreciated. Never show restraint in genuinely appreciating the positive traits of the other person. Try to find these traits. Always give a genuine heart-warming smile while talking to people. It shows that you are pleased to converse with them. An easy way to become a good conversationalistis to be a good listener. Encourage others to talk about themselves.


Never say directly to the other person that he/she is wrong. Instead call attention to his/her mistakes indirectly. Be a wise person: always encourage people. This is a good technique to spur people on to success. If it worked for Charles Dickens, it would for anyone.




related post